This is a short course explaining some basic SEO principles. By the end of this course, you will be able to:
understand and explain what SEO is and how search engines function
identify keywords for your business and check to see if people are actually searching for those terms
incorporate those key terms into the copy on your site
use a plugin to help you in creating searchable content
check your site’s speed and security and know what changes to make to increase your SEO
submit a sitemap to Google so you can get found
This course will NOT make you an expert in SEO or prep you to launch an SEO consulting biz!!!
It will give you some foundational steps that you can utilize every time you write a blog post or add copy to your site that will help search engines know that your site is out there and provide useful content for people who are searching for whatever it is that you provide.